Monday, 4 April 2011

Audience Feedback

I screened the finished film 'A Certain Romance?' to my A2 Media class and asked them to consider a number of questions to see what our main target audience 'teenagers - students' thought of it. I presented the findings on sticky notes in the following video:



Our feedback was 100% positive, with many commenting on the effective use of music that fitted well with the story. Also many agreed we had the right balance of cinematography with a strong narrative, it was also commented on that the film was easy to follow and enjoyable.

Q2: Time and Technology in the film Production

As a group to produce the film we used many different forms of technology.
Filming with HD Digital cameras we then had to upload the clips to edit on the programme Final Cut Pro for Apple Macs.



Also importing our soundtrack from ITunes, editing to fit with the tone and pace of the finished film.


For research and planning the internet was my main tool and I have embedded a number of youtube videos to my blog as well as a radio trailer produced on the programme Garage Band.
I also used digital technology for my ancillary tasks: the programme Photoshop proved to be an efficient tool to create a professional looking poster and magazine arcticle for my film with carefully planned images uploaded from a digital camera


Evaluation of Film and Ancillary Tasks

For my Evaluation I considered the following questions:
1. How did you use forms and conventions in your production?
2. How did you use digital technology creatively?
3. Explain the connection between your film and the two ancillary texts.

Which I answered in the video presentation below:

Tuesday, 1 March 2011

Article: Final Draft

Here, I have improved the house stlye to a striking yet edgy black and red to appeal to a wider audience. I have included real screen shots from the film to reveal more about the narrative, I think it looks more authentic and themed towards an NME arcticle with the logo. I've used a mixture of font sizes and colours for the headline, for a quirky effect that captures the attention of the reader. The style of the journalism is semi-formal with direct adress to the audience and istances of metaphors and humor to entertain the reader, yet explains the premise of the film clearly and cohesively. I think it works well as a review whilst giving extra information about the director as well as the Edinbrugh Film festival, provding links for where the film can be viewed as well as the premier date.

Monday, 28 February 2011

Article: First Draft

Here I have constructed a magazine article reviewing my film. It dicsusses how the film will be presented at the Edinbrugh Film Festival in June 2011 and will also be assessible through online formats at that time. There is a breif interview with the director who reflects on the name of the film and how she feels about it being premmiered at a film festival.
This type of article would fit well in 'Empire' Magazine as the leading film magazine in Britain it would reach out well to the target audience of people passionate about movies.


I believe the house style could be improved, the pink and contrasting yellow appear too feminine for a film magazine that should appeal to both genders, I also think more pictures/screen captures could be used to reveal more about the film and appear more visually attractive.


The NME

I am also considering featuring the article in the NME. Despite it being a music magazine it has a young, edgy audience as the majority of it's readership that I am targeting my film for. The NME website also includes a film review section, so expanding this onto print could also be a good oppurtunity to widen their audience, offering something new and refreshing yet sticking to the indie cultured ethos of the magazine.

Thursday, 24 February 2011

Film Poster: Final Draft

The final poster for my short film has an atmospheric black and white colour scheme with flashes of red which I produced on Photoshop. I think the picture is far more visually attractive and fits with the dramatic and artistic tone of the film. I have included all the vital elements which make up a professional poster such as the studio name 'Pulp Pictures' a website address so it is accessible to the online audience who appreciate short films. As well as details of the Director, Writer, Producer, Executive Producers, Actors and Music composer.
I've updated the tag-line which now reads 'A Story of Strangers and the Intervention of Fate' which makes it far more ambiguous and widens the target audience outside the 'romance' genre, setting it up as more of a 'mystery drama'.

Film Poster: First Draft

Here I have constructed a poster for my short film using 'Photoshop'. I've included both actors names across the top and also a website address as short films are mainly accessible online.
I've included a studio name as 'Pulp Pictures' to give the poster a realistic feel as well as the tagline 'The Story of a Boy & a Girl. The Sun, the sand & the Surprises along the way' to establish it to the audience as a romance.